Engage is a customer messaging platform that allows users to reach target audiences to support business growth and retention on the Internet. Engage enables businesses to segment consumers by attributes (such as gender, location, plan, age, and more) and actions (such as an abandoned cart, the use of data bandwidth, cancelled subscription, submitted feedback), and subsequently, send a message to these specific segments or send regular automated messages to enable them to complete an action, earn a reward, or get feedback.